Eighty-five percent of the people who buy from our discount catalog just do so because they like our really great, unique and consumable products at the greatly discounted prices. They are not interested in this as a business, but only in the bargains available as a consumer. In other words, they join us for the deal alone. When they get to the end of their bottle or tube, they must order again if they want the unique patented product. That gives the rest of us, the 15%, a stablity of income, that other home businesses just do not have. Most other home businesses attract people only who want to make money. No one in those businesses are real customers interested in the product alone. Usually the company they are dealing with does not make the products itself, so the company itself is the one who buys wholesale from the factory. Then, so as to make a profit for itself, it resells them to their distributors at a retail price. The distributor, then must resell them at ABOVE retail. They end up trying to sell goods to their friends and family at these inflated prices. Inevitably, these people get disappointed when they cannot make much money selling these high priced goods, and drop out of the business. The only people who consistly buy products from these other companies are their own "distributors" or "representatives", because no one else has to buy at such inflated prices. This requires a constant stream of fresh recruits or cannon fodder to keep the system running. The vast majority are destined to fail miserably.

We don't have that problem. We are all consumers, in this outfit. Unlike all the others, we attract loyal customers just as customers. Because we only sell our superb products at wholesale, or below wholesale, right from the factory to the customer, all the products we all use every day at home. We have a 93% retention rate of our people annually, instead of the 90% drop out rate every 3 months as is the norm elsewhere .

Our leadership team is comprised of the best networkers (on and off-line) in the world. Many have already built organizations of 10-20,000 and more in prior businesses and left them to join us. Why our discount catalog business? Why would the best come to us?